There were numerous doubts about Apple’s success in this year; the dark clouds have now cleared totally. The analysts have considered different aspects, they produced good market reports. The enthusiasm in the store was fantastic, Cook welcomed people to this new era.
From accepting the wireless to keeping everything Steve wanted, iPhone 7 is the complete package. The sixth version didn’t do this well, it destroyed their first and second quarters. There are some stock limitations, so the numbers will not improve that much. The financial impact will be calculated only in 2017, it can’t be bad for them. Steve Milunovitch works for UBS Research, he studied the production volumes minutely.
The phone occupies the middle section in terms of demand, this can change later. Meanwhile, the interest is the maximum; iPhone 6 is not even close. The hype was created by aggressive marketing and some design tweaks. The rumours never stopped, there were millions of reports.
There was one phone in between, but no one talks about that. Apple’s expectation from iPhone SE was too much, they are holding it back. The interest curve has dropped significantly, Apple is responsible for this. They compelled users to stop thinking about iPhone SE, the company offered better features in a smarter phone.
The SE model never had the power to bring in loads of money, it appealed to a small group of users. The 16% drop is noteworthy, it will never pick up anytime soon. As Apple adjusts with the ups and downs of the market, Samsung’s dark days are just starting. The net loss will destroy many quarters; the future buyers are extremely worried. The profit margin was greatly affected by the storage facility. This problem needed a solution; Apple charged $100 for it. UBS mentioned the figure “74 million”; it really means good news for Apple. Sales can always exceed expectation, Apple is praying for that.
