Apple has one giant advantage; they understand the ups and downs of this unstable market. The company falls back sometimes, but they come back strongly in no time. The Q3 predictions are extremely bright; the market is coming in their grasp again. Analysts had bad predictions, but everything has been cleared now. Apple cashed in on some important profits and other firms were defeated again. The impressive 103.6% margin will boost their position, 2017 will increase it more. HTC produced good phones, but they never pulled the revenue curve higher. They went on losing money, LG was pathetic too.

Some market specialists are calling it insane; it exceeded Apple’s standards too. This quarter promised something good, Apple delivered a powerful blow. BMO Capital shared this update; mobile is Apple’s strong area again. They are struggling with laptop sales, services are still on the mediocre level. Samsung’s profits are negligible, it is just 0.9%. They need some miraculous performance in 2017, which is unlikely. This was not their quarter at all; it was a season of disappointment. They often take turns to occupy the top spot; this was Apple’s turn to dominate. Apple’s sluggish growth will surely not be criticized now; they have conquered a great feat.

The units were more for Samsung, but they were faulty units. They produced a disastrous phone, which should have been checked properly. Apple’s units were low, but it was a quality product. Apple’s new model has definitely some drawbacks, but it still pleased core users. They were sufficiently pleased with this year’s update, the camera and sound was satisfactory. If a phone is recalled, the rival gets the most advantage. The market will not be so easy next time, Apple is already preparing itself. Sales growth never remains constant, this is quite understandable. Apple can’t sustain it; they have to think about new plans.