For a long time now, Apple has been making various attempts to crack into the world of home video games, however even though the company has been successful on the mobile front, it has still not managed to penetrate completely into the home market which on the expansion front still looks ripe.
The company’s first attempt to get into the business of home consoles was in the 1990’s when they came up with Pippin, they had partnered with Bandai, and however that partnership was an absolute failure.
The latest efforts of the Tech Company have been seen through the Apple TV. This is a move that the company has made to enter into the home entertainment hub and on the whole, the company has seen mixed results. The number of units the company managed to sell was around tens of millions however the company did have hopes that they would sell around hundreds of millions.
One of the major challenges that the company faces pertaining to this particular issue is that the Apple TV has still not managed to earn the legitimate medium for gaming reputation. Presently it is in the strange where a lot of struggles can be seen. The recent one being that Disney had removed the support from the Disney Infinity game that is a known to be a popular one. One of the reasons behind this move is because Disney has plans to quit the video gaming industry. While Disney’s exit may harm the credibility of Apple however the potential of the company is something that cannot be touched.
In order to ensure that the Apple TV games which are developed can actually grab the audience’s attention, it is essential that developers make sure that the games they development have environments which are bold, controls that are kept simple as well as involve themselves in the development of Apple TV games a little earlier.