In a promotional ad for the latest iPhone 6s company made a video featuring a cookie monster using Siri for making cookies. The ads has been aired on Tv and internet and been cherished by children and adults too. Apple finally released the backstage behind the scenes for the ad commercial. They call it teasers which have been officially released by them.

The original ad was released last month. The attempt is to promote the new iPhone 6s series by Apple. In the backstage teaser released by the company some of the funny moments and slips has been shared which happened while completing the shoot. There were some instances where the change in prop while shooting the ads was also visible. For example: The difference between the cookie monster eye was visible enough in between the pre and post production video.

Apple is planning to move to more number of advertisements for their phones for targeting a larger segment of the consumer base. In one of the latest ads by them “The Kiss” which is focused on Siri remote, The remote as used to say, Siri go back 7 seconds and show me Game Of Thrones. Actress Alison Brie starred in the advertisement.

The behind the scene for the cookie monster ad has been released and is available on Apple’s blog or on YouTube. The recent number of ads in market for Apple iPhone 6s is to promotionally boost its sales by showcasing the different aspects of the phone. Apple is also set to launch their new handset on September and it could be a company strategy to push the sales for the company for the iPhone devices. Reports are not clear on the over impact of sales due to advertising.